GENX

Raised on mixtapes, independence, questionable decisions, and being told to be home by dark.
This collection is for the generation that grew up mostly unsupervised, learned to figure things out, and somehow made it from an analog childhood into a digital adulthood.
From funny shirts and drinkware to journals that finally give us somewhere to put all those feelings we never talked about, this collection is equal parts nostalgia, sarcasm, and Gen X badassery.
Because we may not have shared our feelings back then…
but apparently, we’re working on it now.